Corporate Overview

Capabilities

Approach

Morningstar Design is a woman-owned certified business that has more than a 15 year history of growth and success due to a progressive business philosophy. Our firm is comprised of a highly qualified group of professionals with a combined 45 years of industry expertise. Our group along with our loyal strategic partners possess the skills and experience to customize each and every project based on target audience, budget and timeline. We integrate all of your communications needs. This approach keeps the message focused and keeps the budget in line. Our extensive and award-winning past performance proves that every member of our team contributes significantly to your project’s success.

	Planning and Research
	> Marketing/Advertising > communications plans > Focus group planning	> Research analysis and reporting > Identity and brand awareness > Survey development
	Print Design and Collateral
	> Copywriting/Editing > Graphic design on Mac and > IBM platforms > Illustration > Architectural renderings > Language translation > Print advertising > Identity/logo (brand) development > Letterhead, Envelopes, Business Cards	> Newsletters > Outdoor advertising/media > Recruitment tools > Reference and gallery booklets > Magazine design and production > Brochures and catalogs > Informational folders and inserts > Total print production at 10%-30% > less than industry standards.
	Multimedia
	> Website Design and Hosting > CD-ROM and database-driven promos > Promotional applications, e-marketing > Intranet and Extranet design	> Film/Video development > & production > Flash, PowerPoint and other > presentations
	Public Relations
	> Press Releases > Editorial > Promotion/Media plans > Event planning > Targeted invitations	> Consumer relations > Media opportunities/briefs > Media relations > Press kits
	Broadcast Media
	> Radio advertising	> Television advertising
	Exhibit Design and Trade Show
	> Trade show planning > Permanent and traveling exhibits > Booth graphic design and production > Kiosk design	> Interactive display design > Signage and way finding > Display/POP design and production
	Investor Relations
	> Annual and quarterly report design and production
	Media
	> Media planning > Media measurement (traffic) and analysis	> Media negotiation and placement
	Graphic Design/Illustration
	> Mac and IBM platforms	> Architectural Rendering Illustration
	Software Engineering Capabilities
	> Custom database reporting	> Data storage and inquiry
	Direct Mail
	> Direct mail design and production > Mailing logistics and follow-up	> Mailing list research, > recommendations

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